College of Business

Colorado State University

Bachelor of Science in Marketing

Fort Collins, CO | Expected Graduation: 2026

More about my degree

I am currently pursuing a Bachelor’s degree in Marketing at Colorado State University, where I’ve gained hands-on experience in digital marketing, consumer behavior, analytics, and strategic communication. My coursework combines real-world applications, case studies, and project-based learning, helping me build a strong foundation in branding, market research, and data-driven decision-making. Alongside my classes, I actively work on digital projects—including website creation, social media strategy, and content marketing—to sharpen my skills and stay ahead of industry trends.

Certifications

Google Analytics

This certification demonstrates my ability to analyze website traffic, interpret user behavior, and use data insights to guide strategic marketing decisions. I learned how to track metrics, build custom reports, and understand conversion performance.d supported store operations. These roles strengthened my ability to multitask, problem-solve, and build positive customer relationships—all of which translate well into marketing and client-facing work.

Social Media Marketing

Social media marketing is one of my core strengths, and I’ve developed a strong understanding of how to create content that connects with audiences and drives engagement. I have hands-on experience with Instagram, TikTok, and Facebook, using them to build brand awareness, analyze audience behavior, and adjust strategy based on performance data. I’m skilled with tools like Hootsuite and Meta Business Suite for scheduling, reporting, and optimization. Through coursework and personal projects, I’ve learned how to write effective captions, plan content calendars, identify trends, and use analytics to inform decisions—helping brands build community and maintain a consistent, strategic online presence.

HubSpot Inbound

This certification provides a deeper understanding of how strategic content can support every stage of the customer journey. It covers content planning frameworks, audience research, SEO fundamentals, and how to create value-driven assets that attract and convert potential customers. Through this training, I strengthened my ability to develop content that not only gains attention but also nurtures leads, supports long-term customer relationships, and aligns with broader marketing goals. It helped me understand how consistent, high-quality content can build trust, improve brand authority, and drive meaningful engagement across digital channels.